Mirko Adami
Symbolic
Thinking
Consultant
ABOUT ME

I work at the intersection of symbolic thinking, psychology, and decision-making.
I help individuals and teams reframe complex questions and see possibilities they were overlooking.

I’m Mirko Adami, a symbolic thinking consultant, designer, and multidisciplinary artist from Italy.
Growing up in a family with a lineage of tarot readers gave me an early sensitivity to the power of symbols, images, and stories.

Alongside my career as a Creative Director, I have consistently cultivated artistic practices in visual arts and music, together with a long-standing interest in psychology, philosophy, and cognitive sciences. Over time, these strands converged into a single approach, with symbolic languages becoming a central interface for my work.

My approach is secular and humanistic. I use symbolic frameworks as reflective tools to support creativity, self-discovery, and strategic insight. In certain contexts, this may include tarot, not as prediction, but as a structured method to interrupt habitual thinking. I work with individuals and organisations, helping them reframe questions, navigate complexity, and surface perspectives that are often overlooked.

FULL BIOGRAPHY →

Mirko Adami resists easy categorisation.

Not because of ambiguity, but because his work has always unfolded across disciplines rather than within a single one.

He operates at the intersection of art, design, strategy, and symbolic thinking, moving fluidly between the roles of artist, designer, creative director, consultant and problem-solver. What connects these identities is not a job title, but a sustained engagement with narrative, meaning, and the systems through which ideas take form.

Educated in architecture, music, colour, and graphic design, Mirko has spent over twenty years working between Asia and Europe. During this time, he has held senior creative roles within Australian, British, American, Singaporean, Chinese, and Italian branding and advertising agencies, shaping brand narratives and design languages across a wide range of disciplines and industries.

His work has involved collaborations with international and multinational clients including HTC, Starbucks, Coca-Cola, Sony, Nippon Paint, Audemars Piguet, General Motors, Hennessy, WWF, Hilton Hotels and Le Royal Meridien, as well as cultural institutions, independent studios, and early-stage startups. In parallel, he has taught and lectured on colour design and creative expression, particularly during his years in China.

Alongside his commercial practice, Mirko has consistently developed independent artistic projects. He was co-creator of the virtual art gallery Dimensioni Parallele, the collective artist Yasutomo Kawai, and the techno-art band Impotenti, presenting installations and performances in several Italian cities. While based in Asia, he co-founded the avant-garde duo Deus Ex Machina, producing audio-visual live performances that reinterpreted medieval music and iconography through contemporary technologies.

As a solo artist, his work explores the emotional and psychological dimensions of the human experience through photographic collages, visual juxtapositions, and psycho-cinematic music influenced by neoclassical, psychedelic, ambient, and electronic traditions.

He also maintains an ongoing critical investigation into the paradoxes of contemporary society, particularly those embedded in marketing, religion, politics, and systems of belief. This research takes form in Mocking Mock-Ups, a body of work that combines surrealism, branding logic, subvertising, satire, and graphic and product design, using the language of commerce to expose its own contradictions.

Across all these practices, Mirko’s work is unified by a single thread: an investigation in how symbols, narratives, and structures shape perception, and how reconfiguring them can open new ways of seeing, thinking, and acting.

While his formal background is in visual communication, Mirko has long been drawn to psychology, philosophy, and cognitive sciences. Over time, these interests converged through tarot’s symbolic language, not as a system of belief, but as a reflective framework. His approach is secular and humanistic: tarot is not used for prediction, but as a tool for creativity, self-discovery, and the reframing of perception. Drawing on Jungian archetypes and informed by his artistic sensibility, he uses symbols to create distance from habitual thinking and open space for new perspectives.

Today, Mirko integrates his artistic, cultural, and professional experiences to help individuals and groups re-examine the questions they ask, explore alternative possibilities, and reconnect more authentically with their own narratives. This synthesis enables forms of insight and creative problem-solving that operate across personal, cultural, and organisational contexts, where clarity emerges not only through simplification, but from holding complexity long enough for it to reorganise.